From strategic testing of your performance ads to setting up your tracking stack and reporting dashboards to enabling your team to excel including OKRs, team structures, processes, meeting logic, forecasts and stakeholder management.
Since 2012 🦕 in social media marketing. Soon focussing on performance marketing. I am passionate for data analysis and visualization, helping you to easily get smart out of your marketing efforts. “Every ad dollar spent without generating insights is wasted.” -> hypothesis-driven test setup strategy and execution
My experience as a Team Lead 👨🏻✈️ allows me to set your team up for success, including goals, structures, processes, communication.
Having worked at Facebook/Meta as a Client Solutions Manager 👨🏻💻 provides me with expert insights into the platform and top advertiseres that can help you to use all options possible in the most efficient way.
In Social Media Marketing since 2012. Leveraging experience on all sides of the business: Agency, Business, Platform. As an individual contributor, team manager, consultant.
Your advertising campaigns is in good hands. From concept over briefing and creation to monitoring and reporting
You have a team or an agency that is managing your campaigns, and you are not sure if everything works as good as it could? Reach out to me for assessments, definition of a North Star, and helping you to reach it.
As an interim Team Lead, as an external Growth Marketer, taking care of business aspects of your marketing department. Stakeholder Management, Forecasts, Team Management, OKRs, C-Level guidance, here my impact will be the biggest for your business.
Living in Germany, my work experience is mainly with German businesses and agencies. Nonetheless I have also worked with and in global businesses like Facebook/Meta and smartly.io. Social Media budgets of my clients range from 30k per month to 10 Mio. per month. Besides German and English I speak Spanish and French.
I prefer to work remotely, visiting you in your office however is not a problem for a couple of days per month. Usually I work max. 20h per week for my clients. Don’t hesitate to reach out to me through my website or on LinkedIn.
My strength is that I don’t give up. Seeing where it can go, and how to get there, is setting the stage and I will do everything to achieve your goals. Additionally, I make sure you learn, the insights generated stay in your company, and they will help you independently from me. I will help you to stand on your own legs. However, often a next stage is envisioned, where I can still provide an additional value.